Chop & Wok
Growth through brand development
Chop & Wok is a growing pan asian wok based take away business with six franchises throughout the Birmingham area.
The challenge
Chop & Wok wanted to streamline their supply of their everyday consumables and work with a supply partner to develop a core range of packaging and labelling solutions.
The key requirements in the selection of a cohesive consumable range included:
- Ensuring products were competitively priced.
- Packaging was suitable for a variety of food combinations.
- Developing the right mix of standard and branded products within the range.
- Continuity of supply for franchises to order for next day delivery.
Our solution
We have worked with the Chop & Wok management team throughout the evolvement of their business, continuously supporting them to develop a cohesive product range consumables including: everyday consumables, off the shelf food packaging and bespoke branded noodle tubs; chop sticks labels and paper bags.
- The branded packaging is sourced internationally using our preferred quality assured supply chain to ensure product and print quality and competitive pricing.
- The pre-selected product range is stocked in our extensive warehouse facility in Sheffield and available for franchisees to order for next day delivery.
- The product range is available to order through the Formkraft online ordering portal which has been developed to reflect Chop & Wok’s branding, specific product range and service delivery requirements.