Leeds Trinity University
Student engagement through branded clothing & merchandise
Leeds Trinity University is a growing University based in Leeds. Their merchandise is used across a range of departments including alumni relations, recruitment, marketing, the students’ union and library services.
The challenge and our solution
Leeds Trinity wanted a cohesive, consistent range of clothing and merchandise accessible to all departments. The three challenges and our solutions were:
Eco-friendly products to reduce the use of single use plastic
Through a range of on-site visits and product presentations, we developed a range of branded products that included a range of specifically eco-friendly products.
Welcome branded hoodies
We designed, produced and delivered branded hoodies in range of sizes, packaged in bespoke Leeds Trinity mailbags, together with a 'softfeel' welcome postcard, direct to new student home addresses. The aim of the project was to support student enrolement, engagement and retention. The project success has resulted in all new students receiving a welcome gift.
Reducing on-campus storage space
Leeds Trinity made use of the available storage at Formkraft and held the hoodies in stock with us; this freed up storage on the campus.
Testimonial
"Leeds Trinity University has used Formkraft as a supplier since 2014. They supply the bulk of our alumni merchandise range, which has grown significantly over the years and been developed with their support, advice and flexibility. As well as University merchandise we have also used Formkraft as a supplier for bespoke display cabinets and trophies.
After my colleagues saw their range of products they have also ordered various items. Formkraft have also undertaken a mass mailout project for our Student Recruitment Team to send out branded hooded tops to all new incoming students. They have also supplied various products to our Outreach Team, Library and Students’ Union to develop a consistent range of branded products and clothing.
We are currently in discussions about eco-products and look forward to working with the Formkraft team with innovative options. As a University we are always confident that Formkraft consistently deliver excellent and personalised customer service and go above and beyond to source and deliver quality products in the minimum time."
Alumni Relations Officer