Volkswagen Group
Delivering a bespoke merchandise service across the group
VWG GACQ provide a merchandise service across the group, ensuring internal departments have a supply of local branded merchandise to support internal and external events. Due to a lack of internal resources the merchandise team were experiencing a number of issues in delivering product and service quality and best value for the group.
Our solution
We worked in partnership with the VWG GACQ team to design and develop an internal merchandise service.
- The service involved the design and creation of a core range of quality assured pre-selected merchandise and clothing.
- Delivered through the development of a bespoke online ordering system to enable internal departments to view and order from a core range of merchandise.
Results
The service has been well received across a large number of departments and grows in traction daily.
- The VWG team have completely outsourced the service to Formkraft; the team now have more time to dedicate to strategic priorities.
- The system has automated the entire ordering process, saving time and cost in delivering the service.
- Departments now have a pre - approved product range, resulting in improved product quality and lead times.
- Management information reports enable VWG to have visibility and control of merchandise spend.
Testimonial
"Formkraft are a long standing, valued and trusted partner of Volkswagen Group UK. The team are always incredibly helpful, creative and innovative and nothing we ask of them is too much trouble.
The Bespoke website we launched in 2018 in partnership with Formkraft has been very well received within our business and with great products at very competitive prices we are saving our business money without compromising on quality.
Staff feedback has been wholly positive as the site is easy to use and flows through our finance process making this a seamless journey which people appreciate in a very time critical business.
We enjoy working with the Formkraft Team, they are always personable and attentive to our requirements and often take time out to visit our HQ taking their customer service to a whole new level."
Merchandise and Accessories Aftersales Manager